DTP and design studio

DTP and design studio

Posterama has its own inhouse design and DTP studio, with experienced professionals who are equal partners in the discussions with our customers in the bicycle and clog industries. They base their work on thorough briefings or alternatively, if given a free hand, present surprising designs for decal sets for bicycles or clogs, for example.

  • DTP and design studio

    DTP and design studio

    Posterama has its own inhouse design and DTP studio, with experienced professionals who are equal partners in the discussions with our customers in the bicycle and clog industries. They base their work on thorough briefings or alternatively, if given a free hand, present surprising designs for decal sets for bicycles or clogs, for example.

  • Activities

    Activities

    The studio:

    • considers whether the design is practicable and usable;
    • trues up designs;
    • verifies that designs are consistent;
    • takes all possibilities into consideration, including the impossibilities presented by screen printing;
    • processes the supplied material into print-ready files;
    • if possible, considers whether the right materials and the right ink types have been selected;
    • considers the product's subsequent processing: Is the smart solution to supply a sticker loose with a slit along the back, or is it easier to include multiple stickers on a strip or sheet? Can the decal or sticker in fact be properly applied to the frame in that shape, or does the shape need to be adjusted?
  • Added value

    Added value

    In terms of creative design, the added value presented by Posterama naturally lies in its knowledge of the industry and the fact that the design is made ready to fit the frame or clog. This means that Posterama does more than most designers, who generally go no further than presenting a design on paper or on screen. Finally, as always we also consider how the decal will be processed by our customer. Because practicability is what makes or breaks an attractive design.